Privacy Policy – Dr Fiona Tassoni (USA)

Effective Date: December 2025

Conceiving Genesis LLC, operating as Dr Fiona Tassoni, provides fertility, wellness and educational services to clients in the United States and internationally. This Privacy Policy explains how we collect, use, disclose and protect your personal and health-related information in accordance with applicable United States privacy laws, including the Health Insurance Portability and Accountability Act of 1996 (HIPAA) where applicable, the Federal Trade Commission Act, and relevant state privacy laws.

By accessing our services, website, digital programs, or by providing your information to us, you consent to the collection, use and disclosure of your information as described in this Privacy Policy.

1. Information We Collect

We collect personal and health-related information that is reasonably necessary to provide our services safely, effectively and lawfully.

1.1 Personal Information

• Full name
• Date of birth
• Mailing and billing address
• Email address and telephone number
• Emergency contact details
• Payment and billing information
• Account, booking, or program enrollment information
• Communications between you and our practice

1.2 Health and Sensitive Information

Where relevant to the services provided, we may collect health-related information including:

• Medical and reproductive history
• Symptoms, assessments and care notes
• Diagnostic information you voluntarily provide
• Lifestyle, nutrition, sleep and stress information
• Information provided by other healthcare professionals with your consent
• Fertility-related educational or coaching data

1.3 Website and Digital Information

When you visit our website or use our online platforms, we may automatically collect:

• IP address and general location
• Browser and device type
• Pages viewed and interactions
• Cookies, pixels and similar tracking technologies for functionality and analytics

We do not store full credit card numbers on our own servers.

2. How We Collect Information

• When you book services or enroll in programs
• When you complete intake forms or questionnaires
• During consultations conducted via telehealth or other platforms
• Through email, SMS, phone or digital communications
• Through third-party platforms used for scheduling, payment, or service delivery

3. How We Use Your Information

• To provide, manage and improve our services
• To communicate with you regarding appointments, programs or services
• To process payments and manage accounts
• To comply with legal, regulatory or professional obligations
• To improve our website, systems and educational offerings

4. Disclosure of Information

We do not sell or rent your personal information. We may disclose information only where necessary and lawful, including:

• With service providers supporting our operations (e.g. payment processors, IT providers)
• With other healthcare or wellness professionals, with your consent
• Where required by law, subpoena, or to prevent serious harm

5. Data Security

We use reasonable administrative, technical and physical safeguards to protect your information from unauthorized access, disclosure or misuse. No system can be guaranteed to be 100% secure.

6. Your Rights

You may request access to or correction of your personal information by contacting us using the details below. We may verify your identity before responding.

7. International Data Transfers

Your information may be processed or stored on servers located outside your state or country, including within the United States or other jurisdictions. We take reasonable steps to ensure appropriate safeguards are in place.

8. Changes to This Policy

We may update this Privacy Policy from time to time. The most current version will always be available on our website.

9. Contact Information

Conceiving Genesis LLC
16192 Coastal Highway
Lewes, Delaware 19958, USA
Phone: (302) 208-8393
Email: fiona@fionatassoni.com
EIN: 32-0711078